ISO 20252Market, opinion and social research

Maintain staff training, development protocols and control of subcontractors.

ISO 20252 is relevant to any market and social research agencies where consistent and reliable delivery of quality services is essential. The standard provides guidance for those conducting, commissioning or buying market or social research and assurance that specified requirements are being met.

Bases on the preceding British Standard, BS 7911, ISO 20252 covers the management and delivery of research, data management, analysis, document retention, security, recruitment and the effectiveness of the quality system as a whole.

Why should I apply for ISO 20252 certification?

The ISO 20252 standard provides assurance to customer and interested parties that your organisation carries out processes in accordance with industry best-practice. It can also:


Here are some benefits of using the ISO 20252 framework:
  • 1

    Ensure timely delivery of services

  • 2

    Enhance your reputation & provide a competitive advantage

  • 3

    Improve operational management and control of access panels

  • 4

    Reduce errors and rework

  • 5

    Provide a basis for subcontractor evaluations

  • 6

    Ensure a more efficient and reliable delivers of products/services

  • 7

    Increase staff morale and provides clarity on internal responsibilities

How businesses have benefitted from Standards

How to get ISO 20252

Getting certified to ISO 20252 is quick and straightforward. Our expert consultants will work with you and your business to make the process as simple and easy as possible – highlighting and assisting you in making the necessary improvements to your current business processes.

Our 3-stage certification process ensures that you are assisted along every step in the process, and we even create your ‘Market & Social Research Management System Manual’ for you, saving you time and money.

Once you have achieved certification you must pass an annual audit to make sure your business stays on track. This fourth, and final, stage in the process happens one years after your certification.