BS 7911:1998 was the first British standard aimed at facilitating businesses to perform and analyse market, opinion and social research.
It is superseded by BS 7911:2003.
Added
ISO 20252
Market, opinion and social research
Ensure your market research studies are planned, managed and reported correctly.
Organisations, governments, research institutes and consumers all rely heavily on market research. It contributes to many aspects of modern life, from helping companies to advertise products and services, to our behavior as consumers.
What is ISO 20252?
ISO 20252 is relevant to any market and social research agencies where consistent and reliable delivery of quality services is essential. The standard provides guidance for those conducting, commissioning or buying market or social research and provides assurance that specified requirements are being met.
Based on the preceding British Standard, BS 7911, ISO 20252 covers the management and delivery of your research projects; from producing the proposals, right through to creating the questionnaires and correctly archiving the resulting documents.
The Benefits of ISO 20252
Here are some benefits of using the ISO 20252 framework:
- Ensure timely delivery of services
- Enhance your reputation & provide a competitive advantage
- Improve operational management and control of access panels
- Reduce errors and rework
- Provide a basis for subcontractor evaluations
- Ensure a more efficient and reliable delivery of products/services
- Increase staff morale and provides clarity on internal responsibilities
How much does ISO 20252 cost?
QMS provides a route to ISO 20252 certification that doesn’t break the bank.
The cost of certification can vary, depending on several factors, including your sector, annual turnover, total staff, number of offices and whether you require ASCB or UKAS accreditation.
Because we focus on making ISO Certification simple and straightforward, we spend less time embedding complex document trails and more time building a system that works with your business.
To find out how little ISO 20252 certification could cost you, use our Fee Calculator, and we’ll email you your quote immediately.
The Requirements of ISO 20252
The ISO 20252 standard uses a structure of ten clauses called Annex SL which, roughly grouped together, cover four key areas:
- Research - the processes your business must follow to run a successful Management System that helps you to conduct and analyse market, opinion and social research
- Management Responsibility - the areas where your management team need to focus on, be involved with and be accountable for
- Resource Management - how resources such as people, infrastructure and facilities must be assigned to ensure the best possible performance
- Measurement, Analysis and Improvement - the final clauses within the ISO 20252 standard cover how you can determine if your Management System is working as expected, facilitating the continual improvement of your system
Frequently Asked Questions
What is BS 7911:1998?
What is BS 7911:2003?
What is ISO 20252:2006?
What is ISO 20252:2012?
What is ISO 20252:2019?
Find out more
How can QMS help your Business?
The QMS process gets your business certified for success:
Expert
Our nationwide team of consultants and auditors has provided certifications to clients ranging from SMEs to blue chip organisations across a broad spectrum of verticals and industries.
Affordable
Our processes add value at every stage, without taking up unwarranted management time. We commit to providing you with the best possible value for money – including a price promise from the outset, along with the ability to stagger payments at no extra cost.
Simple
We remove the red tape and paperwork for you, making the process as smooth and uncomplicated as possible, and ensuring you get the framework that works for you.
How businesses have benefited from ISO 20252
Great Company
The assessor was brilliant - really helpful. He spent time discussing the various elements and probed where necessary. We are so pleased that we were recommended to go though QMS for our ISO standards, it has been a great experience from start to finish.Nicola Pennington, Consultant. Matthew James Global Relocation Ltd
Originally posted on
Many thanks to [the Consultant] for accommodating us earlier than the allotted time. It was a pleasure and not so daunting as we were expecting.
Peter Quelch, MD. Power Cleaning Services Limited
Originally posted on
ISO 20252 Certification Process
Getting certified to ISO 20252 is quick and straightforward. Our expert consultants will work with you and your business to make the process as simple and easy as possible – highlighting and assisting you in making the necessary improvements to your current business processes.
Our 3-stage certification process ensures that you are assisted along every step in the process, and we even create your ‘Market & Social Research Management System Manual’ for you, saving you time and money.
Once you have achieved certification you must pass an annual audit to make sure your business stays on track. This fourth, and final, stage in the process happens one years after your certification.
Once you have achieved certification the certification cycle will commence. This is made up of surveillance and re-certification audits, one of which must take place each year, around the anniversary of your certification. These visits confirm your continued compliance with the Standard and verify the validity of your certification.
Your all-in-one Management System Solution
QMS Connect delivers all the tools you need to achieve and maintain ISO compliance.
With simple navigation, real-time reporting and the ability to modify and update content on the go, QMS Connect keeps you in control. Accessible online via your computer, tablet or smartphone 24 hours a day, QMS Connect helps you manage your ISO Management System in real-time.
QMS Connect helps engage your teams, so that you can capture data that will drive business decisions – increasing repeat business, reducing customer complaints and ultimately saving you both time and money.
ISO 20252 Resources
Guide to ISO certification
Why you should choose QMS to assist your business with ISO certification
Guide to ISO certification
Standard Overview: ISO 20252
Overview of the ISO 20252 Market, Opinion and Social Research Management System Standard
Understanding the Basics of ISO 20252
QMS International Company Profile
Find out about QMS, our achievements and some of our clients
QMS International Company Profile
Latest ISO 20252 news
At QMS we are constantly updating our approach and process to meet the latest changes in ISO 20252.
The new ISO 20252:2019 for market research you can trust
Show your clients that you take consistency, transparency and security seriously by upgrading to the latest version of ISO 20252, the international Standard for Market, Opinion and Social Research.
ISO 20252:2019 Published
The 2019 version of ISO 20252 - the Standard for Market, opinion and social research - has been released. This third revision to the Standard has seen it updated to cover changes to both new and modified research practices.
What to expect in 2019
A lot can happen in a year, from upgraded ISO Standards, to the UK’s exit from the EU and its subsequent changes to laws and regulations, here are just a few upcoming events to take note of for 2019.
